Tag Archives: marketing

The Valerie Fitzgerald Group and The International MLS [IMLS] Establish Joint Marketing Venture

The International MLS [IMLS] and Internationally Known Los Angeles HGTV Personality Create Unique Marketing Alliance

Los Angeles, CA – April 30,2012: The International MLS [IMLS] has announced it has reached an exclusive licensing and marketing agreement with Valerie Fitzgerald, CEO of The Valerie Fitzgerald Group in Beverly Hills, CA.As a Preferred Partner, The Valerie Fitzgerald Group will have the ability to provide instant worldwide coverage for her client’s property listings on The IMLS platform including all of The IMLS’ searches distributed globally, on the company’s two websites, TheInternationalMLS.com and TheInternationalRealty.com, as well as being syndicated to the most popular international real estate portals.

The International MLS [IMLS] is the first Free-to-List Commission Share International MLS that delivers a no-cost proprietary IMLS search around the world. Recently, The IMLS signed a three-year agreement with Move Inc. to provide its international listings from agencies outside the United States onto the REALTOR.com platform.

“Listing our client’s properties on The International MLS, in addition to the local MLS, will give our clients’ homes increased global exposure, as well as an opportunity to maximize the sales price of their homes, says Fitzgerald. œThere is a very strong foreigner buyer interest in the Los Angeles area and The IMLS will bring residential sellers additional exposure in the global real estate market.

“Valerie Fitzgerald is one of the top producing brokers in the US and consumers will be well taken care of because of her reputation, integrity and strength in the real estate market,” says The International Realty, Inc. CEO, Dr. Daniel Nussbaum. “Our Preferred Providers are carefully selected from the best in their marketplace. The IMLS partnership will give Fitzgerald a strategic advantage when securing new residential listings, as today’s savvy home sellers want increased global exposure for their properties.”

“Demand from people from neighboring states, as well as from International buyers, may help drive customers to The Valerie Fitzgerald Group properties and we welcome them to service clients from all over the world. Fitzgerald will play a major role in our Los Angeles and Orange County efforts, and this is testimony to how she always looks for new marketing opportunities that bring great value and service to her clients,” says Nussbaum.

The Valerie Fitzgerald Group, along with all larger USA brokers can now send an automated electronic feed of their company’s listings to The IMLS that will be promoted on a worldwide scale on The IMLS search, as well as on other popular international real estate sites.

The IMLS is the only company that provides the ability for properties to be listed on hundreds of thousands of websites, empowering all agents and brokers around the world to share in commissions. Additionally, The IMLS provides the opportunity for smaller brokers to have their listings included on MLS/IDX providers and syndicators, as well as agents and brokers who can list their properties manually.

In addition, agents and brokers worldwide are adopting The IMLS search not only because it is FREE, but by several reasons including that it enhances the agent’s prestige and ability to showcase international properties on their own website to begin with. Agents and brokers can earn referral commissions simply for having a website customer who registers through their search and ends up purchasing a property somewhere in the world outside of their normal market.

About The International MLS [IMLS]
The International MLS is part of The International Realty, Inc. a privately held real estate company based in Los Angeles, California, USA that has around 150,000 property listings in 55 countries and more than 300 new home developments in 25 countries making it one of the more complete databases of property listings in the world. Property listings are imported via electronic XML data feeds from TOP selected global agencies, and from USA agents who may post their listings manually. The IMLS empowers all agents and brokers to display international property listings knowing that commissions can be made on any sale which is generated by their IMLS search through referral agreements signed between The International Realty Inc. and agencies around the world. Information on The International Realty, Inc. and all its services are available at TheInternationalMLS.com and TheInternationalRealty.com.

The Valerie Fitzgerald Group
With more than $1 billion in career sales, The Valerie Fitzgerald Group is a Beverly Hills and Los Angeles real estate company specializing in Beverly Hills homes for sale, Southern California unique properties and Westside Los Angeles neighborhoods. With more than 20 years as a Previews Director for Coldwell Banker Previews International, Fitzgerald has sold more than one billion dollars of California luxury real estate properties in areas such as Brentwood, Bel Air, Holmby Hills, Westwood, Miracle Mile and the Wilshire Corridor, Sunset Strip, Santa Monica, Pacific Palisades, Venice, Malibu and more. Fitzgerald currently stars on HGTV’s œSelling LA with her team and is also the author of the part biography-part real estate strategy book œHeart and Sold: How to Survive and Thrive in Real Estate, published by Simon and Schuster. Visit Valerie and her team at www.valeriefitzgerald.com.

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The International MLS Adds Better Homes Realty To Its Free-to-List Platform

Internationally Known Better Homes To Provide Their Property Listings to The IMLS

Los Angeles, CA – December 21, 2011: The International MLS [IMLS] has announced today that it has reached an agreement with Better Homes Realty to provide all of their 5,000+ property listings onto The IMLS platform so that their home sellers will now have global exposure on all of the International MLS search widgets now being distributed globally as well as on the company’s two main websites, www.TheInternationalMLS.com and www.TheInternationalRealty.com.

“Better Homes Realty is a leading full-service residential real estate brokerage that uses an innovative combination of a comprehensive online presence, stealth marketing system, robust proprietary technology and knowledgeable local agents to offer its clients fast, responsive and transparent service,” says Larry Vecchio, CEO of Better Homes Realty. “The name, BETTER HOMES REALTY, is known internationally and in collaboration with The IMLS, we look forward to giving our clients’ homes more global exposure and an opportunity to maximize the sales price.”

“Better Homes Realty is an excellent real estate company with great management team led by CEO Larry Vecchio. They stand behind their reputation, integrity and strength in the real estate market, especially when taking care of consumers,” says Dr. Daniel Nussbaum, CEO/Founder of The International Realty, Inc. “We know that the demand from people from neighboring states as well as from Europe will help drive customers to their properties and we welcome Better Homes Realty to service clients from all over the world.”

The International MLS [IMLS] is relatively new to the real estate industry as the first true commission share International MLS, with its free IMLS search being delivered around the world. Better Homes Realty, along with all larger USA brokers can send an electronic data feed with all of their company’s listings to The IMLS on an automated basis for promotion on a worldwide scale to be on hundreds of thousands of websites. Additionally, The IMLS has now enabled smaller brokers to be able to provide their listings via MLS/IDX providers and syndicators, while agents may list their properties manually if they have broker approval.

The IMLS search is provided by the only company that provides the ability for property listings to be on hundreds of THOUSANDS of websites, empowering all agents and brokers around the world to share in commissions. Agents and brokers worldwide are now adopting the unbranded IMLS search not only because it is free and that they can earn referral commissions, but because it also enhances the agent’s prestige by the ability for them to show international properties on their own web site. Agents and brokers can earn referral commissions simply for having a web site customer who registers through their search and ends up purchasing a property somewhere in the world outside of their normal market.

Homeowners who wish to have their own homes listed on The IMLS may use a participating agent or broker, or may contact The International MLS directly for a participating broker as their home must be listed on their local MLS first.

About The International MLS [IMLS]
The International MLS is part of The International Realty, Inc. a privately held real estate company based in Los Angeles, California, USA that has around 200,000 property listings in 55 countries and more than 300 new home developments in 25 countries making it one of the more complete databases of property listings in the world. Property listings are imported via electronic XML data feeds from TOP selected global agencies, and from USA agents who may post their listings manually. The IMLS empowers all agents and brokers to display international property listings knowing that commissions can be made on any sale which is generated by their IMLS search through referral agreements signed between The International Realty Inc. and agencies around the world. Information on The International Realty, Inc. and all its services are available at www.TheInternationalRealty.com and www.TheInternationalMLS.com.

About Better Homes Realty
With an expertise that speaks to many years in the business, and the foresight to recognize the role of the Internet, Larry Vecchio is the driving force behind BetterHomes.com. A natural outgrowth of his Multi-office real estate brokerage, Better Homes and its counterpart HomesInYourTown.com are trailblazers in grassroots real estate marketing with more than 1200 domains nationwide, and Larry is a frequent speaker at real estate conferences and a consultant on web-based real estate initiatives. NJ Licensed Real Estate Broker, a NJ Licensed Mortgage Banker, a Florida Licensed Mortgage Banker, a NJ Licensed Life & Health Insurer, a NJ Licensed Appraiser, and an NE Licensed Real Estate Broker.

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Prudential Florida Expands Global Market Presence with The International Realty

Prudential Florida Realty Joins The International Realty in Creating New Global Marketing Exposure for Florida Properties

Los Angeles, CA – January 19, 2011: Prudential Florida Realty has partnered with TheInternationalRealty.com to provide even greater global exposure for the marketing of the company’s Florida properties. The International MLS provided by TheInternationalRealty.com provides an international MLS (Multiple Listing Service) with over 100,000 properties in 35 countries. Prudential Florida Realty is the first brokerage in the United States to provide property listings company wide on this new global portal. In addition, Prudential Florida Realty will be adding an International Search section to the company’s website through TheInternationalRealty.com to be able to provide a truly global property search experience for any consumer looking to buy, sell, or invest in real estate worldwide.

The sophisticated technology platform of TheInternationalRealty.com is a referral based system. Carefully selected real estate agencies worldwide post and update their listings and agree to a trusted business model where consumers will effectively and responsively be communicated with by real estate professionals on a timely basis.

“The International MLS allows real estate brokers from around the world to not only market their properties globally but also ensure that consumers are followed up with immediately by the person who knows the most about the properties or areas they are interested in purchasing,” said TheInternationalRealty.com CEO Dr. Daniel Nussbaum. “With The International MLS, all of the consumers are directed back to the agencies which have supplied the property listings on a fully automated basis, so it varies from the traditional MLS as commonly known. We partnered with Prudential Florida Realty as our first USA company because of their reputation, integrity and strength in the Florida real estate market. We know that demand from Europe and South America would help drive customers to their properties. As one of the premier real estate brokerages in the USA, we are confident that the customers will be very well represented by Prudential Florida Realty.”

“It is our responsibility and commitment to our customers that we effectively market and promote our properties for sale and fairly and respectfully assist consumers looking to buy properties in Florida. By increasing our exposure globally through TheInternationalRealty.com, we can reach buyers from anywhere. With its warm climate, exciting and diverse culture, plus infinite social activities, Florida is a desirable destination worldwide. With our complete “Family of Services”, we can offer every buyer access to financing, insurance, and closing services therefore providing a true full service real estate experience. We look forward to our new partnership and the global opportunities it brings,” said Rei L. Mesa, President and Chief Executive Officer, Prudential Florida Realty, Florida Real Estate Services.

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About The International Realty, Inc.
The International Realty, Inc. is a privately held real estate company based in Los Angeles, California, USA that has almost 100,000 property listings in 35 countries and more than 300 new home developments in 25 countries making it the most complete database of property listings in the world. Property listings are imported via electronic XML data feeds from TOP selected global agencies so that they can increase sales for agencies and empower all agents and brokers to display international property listings knowing that commissions can be made on any sale which is generated by their IMLS search. Information on The International Realty, Inc. and all its services are available at www.theinternationalrealty.com.

About Prudential Florida Realty
Prudential Florida Realty, Florida Real Estate Services is the # 1 Prudential affiliate in Florida and has over 40 locations and more than 1,800 real estate associates throughout Florida. Since its inception in 1999, the company has quickly become the 2nd largest residential real estate brokerage in Florida and is ranked the 26th largest residential real estate firm in the nation based on sales volume. It is also the 6th largest brokerage in the nation among the Prudential Network brokers across North America. The company offers residential and commercial services as well as seasonal rentals, property management, REO & Foreclosures, corporate relocations, referral services, mortgage, title, insurance and home warranty services. Prudential Florida Realty, Florida Real Estate Services includes Prudential Florida Realty, Florida Home Finance Group, an affiliate of Wells Fargo Home Mortgage, Florida Title & Guarantee and Florida Home & General Lines Insurance. Prudential Florida Realty, Florida Real Estate Services is proud to be recognized as the #1 Fundraiser for The Sunshine Kids in Florida and in the top 3 nationwide raising over $1.97 million since 2001. For more information, visit www.prudentialfloridarealty.com.